Squinching In Photos Will Make You Look Amazing (Apparently)

Looking for a way to look better in photos than IRL? Look no further than the 'squinch'.

According to portrait photographer Peter Hurley, who invented the term, squinching is "the most incredible tip for looking photogenic."

And it only takes a quick look at his squinching YouTube tutorial (which has nearly 2m views) to see that it really does work.


Watch Peter Hurley's full squinching tutorial here

According to Hurley, squinting your eyes can help ooze confidence and self-assuredness, as opposed to staring wide-eyed which projects fear and uncertainty.

Although the video was posted almost two years ago, the trend has recently taken off on Instagram thanks to celebs like Kylie Jenner perfecting the squinch in her selfies.

It's popped up almost everywhere

A photo posted by Carly (@projecthotbitch) on Aug 5, 2015 at 9:25am PDT

Have you heard of the new smize? It's the #squinch! More ways to keep your selfie game strong on our site - Direct link in our bio! @danellemusic #believeinyourselfie #selfie #modeling #squinching #smizing #selfietime

A photo posted by ModaMob (@modamob) on Jul 29, 2015 at 9:52am PDT

And hundreds of Instagrammers are trying it out

So I tried the #squinching technique today, but it just looks like I'm giving my phone side eye. Might need some more practice with this...

A photo posted by Lindsay Dreyer (@lindsaynyc) on Jul 27, 2015 at 5:19am PDT

Today @mimichatter we are doing deep investigative reporting on whether the #Squinching technique makes you more photogenic. It is seriously difficult and I look seriously mean.. I think I'll be leaving squinching in sexy selfies to the #kardashians

A photo posted by Roxanne Adamiyatt (@mademoiselleroxanne) on Jul 27, 2015 at 9:44am PDT

to squinch or not to squinch #squinching #selfie #ilooklikeanidiot

A photo posted by hannahbettx (@hannahbettx) on Aug 6, 2015 at 5:31am PDT

Some people have perfected the art

Do "coy" #selfies make a huge difference in an online dating profile? According to @azizansari's #ModernRomance I'm likely to get more messages with the #squinching pic on the right!

A photo posted by Swipe Right Podcast (@swiperightpodcast) on Aug 3, 2015 at 4:21pm PDT

What about squinching? No its not sexual related #selfie#squinching#me#mauritian#girl#red#lips#indian#jewelry#flawless#top#hi#mermaids#amermaidinamirror#mermaidonearth#makeup#beautiful#likeme#followme#youtuber#tagsforlikes#happy#instadaily#goodevening#goodvibes#inspiration

A photo posted by ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ Deeya Suhokoo⠀⠀⠀⠀⠀⠀ (@amermaidinamirror) on Jul 29, 2015 at 12:00pm PDT

Today's post is all about the #squinch - just for a laugh - here's he before and after! #squinching #selfie #redlip #bbloggers

A photo posted by Rachael Marie (@rachaelmarieg) on Jul 29, 2015 at 1:27am PDT

Attempting the "squinching" selfie. Thanks for the tips @cosmopolitan

A photo posted by Achelle Dunaway (@askachelle) on Jul 28, 2015 at 5:31pm PDT

But others, not so much

Just read about this #squinching technique for taking the perfect selfie. Nailed it.

A photo posted by Yvonne (@thedayislost) on Jul 30, 2015 at 6:24pm PDT

We're trying out the celebrity trend of #squinching! Apparently this is ow celebs take the perfect picture every time! What do you think? Are we perfect yet? #brookeandjubal #movin925

A photo posted by MOViN 92.5 (@movin925) on Jul 30, 2015 at 8:25am PDT

Will you be trying the trend at home? The HuffPost UK Style team did, with some very questionable results (that will never see the light of Instagram day).

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